From the Principle of Hope to a beacon of hope

Brussels, May 21, 2010:
JörnHeightened self-confidence, a favourable production environment – Latin America is playing an increasingly important world role. Reason enough for EMECA to renew its commitment to implementation of the economic support programme AL-Invest. It is the first time that an exhibition association has participated in an EU programme in this form. EMECA Secretary General Jörn Kronenwerth talks about the programme’s key elements, investments and the sectors that benefit.

A crisis-ridden continent on the one hand, the rest of the world as investor and trade partner on the other – for decades the roles were clearly cast. In the process Latin America has developed dynamically, is acting increasingly self-confidently – and is becoming more and more interesting in terms of international trade. Its role, a minor one by global standards, is steadily being beefed up. In the past two years Latin America’s export industry alone turned in double-digit rates of growth.
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Tradeshow News

 

Access to Asian markets

Singapore (akm) - Medical Fair Asia returns to Suntec Singapore from September 15 to 17, 2010. Organiser Messe Düsseldorf Asia is anticipating over 400 companies from 30 countries. 8,000 visitors, practitioners and professionals from across the Asia-Pacific region and beyond are expected at the international exhibition for hospital, diagnostic, pharmaceutical, medical and rehabilitation equipment and supplies.

New trade fair rhythm

Paris (akm) - The upcoming edition of Mode City (September 4 to 6, 2010), platform for intimates, beachwear and wellbeing, in parallel with Interfilière will be the last in the traditional trade fair rhythm. To respond to the market's needs, Eurovet is changing the dates of Mode City and Interfilière so that they will launch the sector's season. Next year's edition will be hosted July 9 to 11, 2011 by Paris, Porte de Versailles. By positioning the fairs at the beginning of the season, they affirm their place as international trade fair leaders, business accelerators and initiators of global trends.

Focus on online marketing

Zurich (akm) - Suisse Emex'10 organiser EMEX Management says the show will focus even more closely on the theme online marketing. From August 24 to 26 the Swiss marketing trade fair taking place at Zurich Exhibition will present business solutions and industry trends. In the expanded exhibition section and Online Forum visitors will be brought up to date on digital marketing, new communications technologies and social media.

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